Wane abin sha zai iya girma da yawa Turawa suka fi so?

Ɗaya daga cikin zaɓuɓɓukan dabaru da yawa waɗanda samfuran abubuwan sha suka zaɓa shine don bambanta girman gwangwani waɗanda suke amfani da su don yin kira ga ƙungiyoyi daban-daban. Wasu masu girma dabam sun fi rinjaye fiye da wasu a wasu ƙasashe. Wasu an kafa su azaman tsari na yau da kullun ko za'a iya gane su nan take don wasu samfuran abin sha. Amma wadanne gwangwani masu girman gaske mutane a ƙasashen Turai daban-daban suka fi so? Bari mu gano.

Bangaren kayan shaye-shaye ya mamaye tsarin al'ada na yanzu na 330ml na iya girma shekaru da yawa. Amma yanzu, girman hidimar abubuwan sha masu laushi sun bambanta a kowace ƙasa da kuma ƙungiyoyin manufa daban-daban.

Gwangwani 330ml suna ba da wuri ga ƙananan

Kodayake daidaitattun gwangwani 330ml har yanzu suna ci gaba da ƙarfi a duk Turai, 150ml, 200ml da 250ml slim gwangwani suna girma da mahimmanci ga nau'ikan abubuwan sha daban-daban. Waɗannan masu girma dabam suna jan hankali musamman ga ƙaramin ƙungiyar da aka yi niyya saboda ana ganin su azaman fakitin zamani da sabbin abubuwa. A zahiri, tun daga 1990s girman 250ml na iya zama sannu a hankali ya zama gama gari azaman tsari na abubuwan sha masu laushi. Wannan ya faru ne saboda abubuwan sha masu ƙarfi da ke zama mafi shahara. Red Bull ya fara da gwangwani 250ml wanda yanzu ya shahara a duk faɗin Turai. A Turkiyya, Coca-Cola da Pepsi duka suna gwangwani abubuwan sha a cikin ma'aunin ƙarami (gwangwani 200ml). Waɗannan ƙananan gwangwani sun tabbatar da ƙara shahara kuma yana kama da wannan yanayin zai ci gaba kawai.

A Rasha, masu amfani sun nuna ƙauna ga ƙananan masu girma kuma. Bangaren shaye-shaye da ke can an inganta shi a wani bangare bayan gabatar da Coca Cola na gwangwani 250ml.

Gwangwani masu laushi: m kuma mai ladabi

ThePepsiCosamfuran (Mountain Dew, 7Up, …) sun zaɓi canzawa daga gwangwani na yau da kullun na 330ml zuwa gwangwani mai sumul 330ml a yawancin manyan kasuwannin Turai. Wadannan gwangwani masu kyan gani sun fi sauƙi don ɗauka tare da ku kuma a lokaci guda ana ganin su mafi kyau da kuma ladabi.

Pepsi 330ml gwangwani masu santsi, wanda aka ƙaddamar a cikin 2015 a Italiya, yanzu ana samun su a duk faɗin Turai.

Cikakke don cin abinci akan tafiya

Faɗin Turai yana zuwa ga ƙananan gwangwani masu girma dabam, kamar yadda ƙaramin girman hidima yake da shiamfani ga mabukaci. Ana iya ba da shi a ƙananan farashin farashi kuma ya tabbatar da zama mafi kyawun zaɓi don cin abinci a kan tafiya, wanda ke da sha'awa musamman ga ƙungiyar matasa. Juyin halittar gwangwani ba lamari ne na abin sha mai laushi ba, yana kuma faruwa a kasuwar giya kuma. A Turkiyya, maimakon gwangwani na barasa na 330ml na yau da kullun, sabbin nau'ikan sumul 330ml sun shahara kuma ana yaba su. Yana nuna cewa ta hanyar canza can format za a iya nuna wani ji na daban ko hoto ga masu amfani, ko da cika girma ya kasance iri daya.

Matasa da masu kula da lafiya na Turai suna nuna sha'awar kananan gwangwani

Wani babban dalili na bayar da abin sha a cikin ƙaramin gwangwani shine yanayin da ya shafi Turai gabaɗaya zuwa salon rayuwa mai koshin lafiya. Masu amfani a zamanin yau sun fi sanin lafiya. Kamfanoni da yawa (misali Coca-Cola) sun gabatar da 'kananan gwangwani' tare da ƙarancin cika juzu'i don haka ƙananan adadin kuzari.

Coca-Cola Mini gwangwani 150ml.

Masu amfani sun kasance sun fi sanin illolin sharar gida a duniya. Ƙananan fakiti suna ba masu amfani damar zaɓar girman da ya dace da ƙishirwa; ma'ana ƙarancin sharar abin sha . A kan haka, karfen da ake yin abin shagwangwani ana iya sake yin amfani da su 100%.. Ana iya amfani da wannan ƙarfe akai-akai,ba tare da wani asarar inganci bakuma zai iya dawowa kuma kamar yadda sabon abin sha zai iya zama kadan kamar kwanaki 60!

Manyan gwangwani don cider, giya da abubuwan sha masu kuzari

A Turai, na biyu mafi mashahuri ma'auni na iya girma shine 500ml. Wannan girman ya shahara musamman ga fakitin giya da cider. Girman pint shine 568ml kuma wannan ya sa 568ml na iya zama sanannen girman giyar a cikin Burtaniya da Ireland. Manyan gwangwani (500ml ko 568ml) suna ba da izinin iyakar bayyanawa don samfuran kuma suna da tsada sosai a duka cikawa da rarrabawa. A cikin Burtaniya, 440ml na iya zama sananne ga duka giya da ƙara cider.

A wasu kasashe kamar Jamus, Turkiyya da Rasha, ana iya samun gwangwani masu dauke da lita 1 na giya.Karlsbergta kaddamar da sabon gwangwani guda biyu na lita 1 na alamar saTuborga Jamus don jawo hankalin masu siye. Ya taimaka alamar - a zahiri - hasumiya sama da sauran samfuran.

A cikin 2011, Carlsberg ya ƙaddamar da gwangwani na lita don alamar giyar Tuborg a Jamus, bayan ya ga sakamako mai kyau a Rasha.

Ƙarin masu shan kuzari

Nau'in abubuwan sha na makamashi - kusan an haɗa shi cikin gwangwani - yana ci gaba da ganin girma a cikin Turai. An kiyasta cewa wannan rukunin zai yi girma a Matsakaicin Girman Ci gaban Shekara-shekara (CAGR) na 3.8% a tsakanin 2018 da 2023 (tushen:https://www.mordorintelligence.com/industry-reports/europe-energy-drink-market). Masu amfani da kayan sha mai ƙishirwa suna ganin suna da fifiko ga manyan gwangwani, shine dalilin da ya sa za ku ga cewa masana'antun da yawa sun ƙara manyan nau'o'i, kamar gwangwani 500ml, ga kyautarsu.Monster Energymisali ne mai kyau. Babban dan wasa a kasuwa,Red Bull, cikin nasara gabatar da 355ml sumul-style gwangwani a cikin kewayon sa - kuma sun fi girma da 473ml da 591ml iya Formats.

Tun daga farko, Monster Energy ya rungumi gwangwani 500ml don tsayawa kan ɗakunan ajiya.

Iri-iri shine yaji na rayuwa

Akwai nau'ikan nau'ikan gwangwani iri-iri ana samun su a Turai, daga 150ml kawai zuwa lita 1. Yayin da tsarin iya zama a wani ɓangare na ƙasar sayarwa, yawanci yanayin yanayi ne da iri-iri da bambance-bambancen ƙungiyoyin da ake niyya waɗanda ke taka muhimmiyar rawa wajen yanke shawarar girman girman da aka tura ga kowane abin sha ko alama. Masu amfani da Turai yanzu suna da zaɓuɓɓuka da yawa idan aka zo ga girman iya girma kuma suna ci gaba da godiya ga ɗaukakawa, karewa, fa'idodin muhalli da kuma dacewa da gwangwani na abin sha. Gaskiya ne a ce akwai gwangwani ga kowane lokaci!

Ƙarfe Marufi Turai tana ba masana'antar marufi ta ƙarfe ta Turai haɗin kai, ta hanyar haɗa masana'anta, masu kaya, da ƙungiyoyi na ƙasa. Muna ba da himma da goyan bayan ingantattun halaye da hoton marufi na ƙarfe ta hanyar tallan haɗin gwiwa, dabarun muhalli da fasaha.